BBA Course is a 3 year undergraduate degree program in Business Administration. The BBA course structure is designed to provide students with essential knowledge in the fields of Marketing, Finance, Operations, Human Resource and other functional business areas.
In a BBA Program Students become aware about the business environment and learn the modern tools and techniques of business management through Classroom Lectures, Assignments, Projects & Presentations, Case Studies, Industrial Visits, Special Workshops, Seminars etc. BBA graduates are expected to develop the following skills over the course of three years –
- Managerial Skills
- Communication Skills
- Decision Making Skills
- Entrepreneurial Skills
A Degree in Business Administration prepares a student to enter the corporate world by equipping him with the necessary decision making and managerial abilities.
General Facts about BBA Course
B.B.A., Bachelor of Business Administration
Duration: 3 years divided into 6 semesters
Eligibility: Aggregate score of 55%-65% in Class XII | Any Stream
Type: Full-time Degree, Distance Degree
Entrance Exam: 2-3 hours, Multiple Choice, General Aptitude Test
Exam Pattern: General English, General Knowledge, Logical Reasoning, Quantitative Aptitude
Job Opportunities: Sales, Marketing, Finance, Operations, Human resource, Administration, Logistics, Hospitality, Tourism
Remuneration: Rs. 15,000 – Rs. 25,000 per month for Freshers
Common BBA Course Structure in India
| FIRST YEAR | |
| Business Communication | Business Statistics |
| Managerial Economics | Management Accounting |
| Business Mathematics | Business Environment |
| Principles of Management | Business Law |
| Marketing Management | Computer Applications |
| Financial Accounting | Environmental Studies |
| SECOND YEAR | |
| Research Methodology | Retail Management |
| Management Information System | Financial Management |
| Human Resource Management | Rural Marketing |
| Advertising Management | Operations Management |
| Financial Mathematics | Consumer Behaviour |
| Banking and Insurance | Office Management |
| THIRD YEAR | |
| Marketing of Services | International Business |
| Healthcare Management | Strategic Management |
| E-commerce | Entrepreneurship |
| Financial Services | Organization Behaviour |
| Personal Finance | Company Law |
| Taxation Law | Project Management |
| NON CREDIT : Foreign Language, Summer Internship Project | |
BBA Specializations offered by Indian Colleges:
- Marketing
- Finance
- Law
- Operations & Logistics
- Human resource
- E-banking & Finance
- International Business
- Tourism
- Hospitality
- Family Business
- Business Analytics
- Management Accounting
TOP BBA/BMS Colleges in India
| Christ University, Banglore | More Information |
| Symbiosis International University, Pune | More Information |
| NMIMS University, Mumbai | More Information |
| Alliance University, Banglore | More Information |
| St. Xavier’s College, Mumbai | More Information |
| Bharati Vidyapeeth Deemed University, Pune | More Information |
| Shaheed Sukhdev College of Business Studies, Delhi | More Information |
| Indian Institute of Management (IIM), Indore | More Information |
| Gitam University, Vishakhapatnam | More Information |
Job Opportunities for BBA Students
BBA Freshers who wish to secure a job in the Public sector/Government jobs appear in various exams like UPSC, Bank P.O., PSC, SSC etc. BBA graduates also have job opportunities in the defence sector with CBI, CID, Indian Navy, Air Force etc.
BBA Students seeking jobs in the private sector usually get an entry-level position in corporate firms. These companies offer the post of Sales/Marketing Executive, Research Assistant, Office Executive, Junior Officer, Assistant/Store Manager etc.
- Banking, Consultancy, Finance, e.g.: Deutsche Bank, Citibank, HSBC, TCS etc.
- FMCG Companies, e.g.: HUL, P&G, Marico, ITC etc.
- IT companies, e.g.: Infosys, Wipro, Satyam, Adobe, Compaq, IBM etc.
- Advertising agencies, e.g.: McCann-Erickson India, Trikaya Grey, Mudra, O & M, Leo Burnett, etc.