BBA|mantra - Articles, Notes, Projects etc. for Management Students

Three Important Management Strategies for Small Businesses and Startups
It’s pretty amazing to think that there are 28 million small business in America, a majority of which (22 million) are individually operated. Far from small businesses being a millennial …Read More »
What you must know about BBA & B.Com Course in 2018
Completed your High School and looking for some career guidance? Then this article is for you. Let’s dive right in! Students who take PCM in High School preferably apply for …Read More »
Bouncing back from setbacks in Life – Dr. Charles Gyedu
Many people get disappointed when their dreams and ambitions are not met in life. Most often than not, these individuals apportion blames on people be it family members, friends and …Read More »
Why Students must Maintain a Journal
Have you ever thought about sharing a secret with someone who will keep it deep and never let it out? Maintaining a regular journal writing habit can help you fill …Read More »
Why Every Student Must Have A Bank Account
This article will speak about benefits of having a bank account for management students. These bank accounts can be easily opened and operated by management students all over India. By …Read More »

Investment Analysis – Introduction, Objectives, Process
Investment: It refers to the employment of funds on assets with the aim of earning income or capital appreciation. It has two attributes i.e. Time & Risk. It is essentially …Read More »
Social Exchange, Equity & Balance Theory, Interpersonal competence
Social Exchange Theory Social Exchange Theory is a sociological framework that views social change as the result of exchange processes between people groups, which perform their functions using cost-benefit analysis. …Read More »
IRDAI – Insurance Regulatory Development and Authority of India
IRDAI or fully recognized as the Insurance Regulatory Development and Authority of India is an independent, autonomous and statutory body working under the government of India. The main role of …Read More »
Learning Theories – Cognitive, Conditioning, Social Learning Theories
Learning theories are frameworks that deal with the ways in which people process and retain information. These theories are commonly used in parenting and pedagogy as well as organizational development. …Read More »
Leadership Styles – Types of Leadership Styles
Leadership is defined as the action of being at the head of a group. A leader is a person given some authority over a group whose role is to guide …Read More »

Apparel Industry – Pantaloons- Analysis, Marketing & Product Development
Situational Analysis and New product development in Apparel Industry w.r.t. Pantaloons Project/Slides/Presentation Transcript TABLE OF CONTENTS EXECUTIVE SUMMARY 1 SITUATIONAL ANALYSIS 2 INDUSTRY ANALYSIS 2 OBJECTIVE OF FIELD VISIT 2 …Read More »
Situational Analysis of Apparel Industry in India
Project/Slides/Presentation Transcript Situational analysis of apparel industry LEARNING TEAM C-06 APPAREL INDUSTRY OVERVIEW ◦ India is ranked as fourth most promising market for apparel retailers. ◦ It contributes about 14% …Read More »
Effectiveness of Recruitment and Selection system
Project/Slides/Presentation Transcript A study on Effectiveness of Recruitment and Selection system 1.2 OBJECTIVES OF THE STUDY PRIMARY OBJECTIVES A study on Effectiveness of Recruitment and Selection system with special …Read More »
Sales Promotion Activities of Automobile Industry in India
Project/Slides/Presentation Transcript A Study On Sales Promotion Activities Of Volkswagen India WITH REFERENCE TO ABRA MOTORS PVT. LTD. TABLE OF CONTENT CHAPTER CONTENT PAGE.NO 1 …Read More »
Consumer Behaviour Solved Case Study Matin Khan
Project/Slides/Presentation Transcript These are Consumer behaviour solved case studies from matin khan`s consumer behaviour – CASE 1 & 4 Consumer Behaviour Solved Case Study Matin Khan – Case I …Read More »